Reputation Intelligence obtains its data via a combination of web crawl, data licensing, and API access.
Reputation Intelligence monitors both structured and unstructured data sources. Examples of structured data include business listing sites such as directories, and review sites such as Yelp and CitySearch. We also monitor unstructured sources, which covers almost any other source you can think of — websites and blogs, social media (Twitter, Facebook), news sites, and rich media sites such as Youtube and Flickr.